I’ve looked back on the floristry path that’s taken me all the way from the start of Webb and Farrer in 2014 to where I am now. I’ve had a think about some of the forks in the road I took and choices I made that shaped the way I am as a florist now. I’m sure there were many serendipitous moments that were factors in shaping my career that completely passed me by! But below I’ve put together a few decisions that came up for me when it came to defining what kind of florist I’d like to be. I don’t think I ever neatly ticked off any of these choices, I ummmed and eerrred over them for months on end probably, but in the end they’re the choices I made that have laid the foundations I’m on today.

Find that jug at the back of the cupboard, it might be that one you use for gravy when you're pulling out the stops and making a fancy roast, it could be the jug you use twice a year and throw cucumber into and guess the Pimm's : lemonade ratio, or like me it'll be that jug you keep wooden spoons in by the hob.
Jugs are such simple vessels to arrange flowers in because they usually have a narrow top and slightly wider base.
I’ve created these workshop videos on Skillshare all about how to arrange flowers in a jug. I’ve broken each stage down so you can learn online and get to grips with flower arranging in the comfort of your own kitchen - where you know you’re guaranteed your favourite mug and the good biscuits.

Having cut flowers in your home brings freshness and life from the outside in. Putting flowers in a vase is a great opportunity to reignite your creative skills. It’s always satisfying to rediscover your flare for design when it’s been lying dormant since your cutting and glueing years in infant school.